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	<title>Website Help Blog &#187; Marketing</title>
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	<description>Helping Small Business Compete - Marketing, Design, and Maintenance</description>
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		<title>Backlink Strategies</title>
		<link>http://website-help-blog.com/2012/04/backlink-strategies/</link>
		<comments>http://website-help-blog.com/2012/04/backlink-strategies/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 16:39:18 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=208</guid>
		<description><![CDATA[Once you create a website, one of the most important things you can do to market your site is to get some backlinks (someone linking to your website, from their website). Why? Because Google cares, that is why.  Google uses the number of backlinks that you have (among others) as a method of measuring your [...]]]></description>
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		<title>Good Website Content</title>
		<link>http://website-help-blog.com/2012/03/good-website-content/</link>
		<comments>http://website-help-blog.com/2012/03/good-website-content/#comments</comments>
		<pubDate>Sat, 24 Mar 2012 12:22:45 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Maintenance]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=191</guid>
		<description><![CDATA[What makes a website stand apart from other websites? The first answer that comes to my mind is the website design, right? But what is often overlooked is the content of the website: meaning what the website is saying, and how it is saying it. Now personally I&#8217;m not really a &#8220;content guy&#8221; &#8211; I [...]]]></description>
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		<title>Do you really need backlinks?</title>
		<link>http://website-help-blog.com/2011/06/do-you-really-need-backlinks/</link>
		<comments>http://website-help-blog.com/2011/06/do-you-really-need-backlinks/#comments</comments>
		<pubDate>Wed, 08 Jun 2011 20:47:10 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=139</guid>
		<description><![CDATA[I&#8217;ve worked SEO for some years now, and remember fondly (not) how I would put my websites into various directories, lists, blogs and phone books.  Spent quite a bit of time doing it, and today find that it means next to nothing. So I saw the image below recently on Wikipedia, under Page Rank, which [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Website Analytics</title>
		<link>http://website-help-blog.com/2011/05/website-analytics/</link>
		<comments>http://website-help-blog.com/2011/05/website-analytics/#comments</comments>
		<pubDate>Fri, 27 May 2011 21:30:39 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=133</guid>
		<description><![CDATA[So which website statistics are most important to look at when evaluating the performance of your website? The easy answer is to say the traffic levels &#8211; and you would be dead wrong. A high traffic website can still fail if it is not converting the traffic into sales or leads. So for someone like [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>I&#8217;m Number One!</title>
		<link>http://website-help-blog.com/2011/05/im-number-one/</link>
		<comments>http://website-help-blog.com/2011/05/im-number-one/#comments</comments>
		<pubDate>Fri, 20 May 2011 20:49:57 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=128</guid>
		<description><![CDATA[I shake my head over some of the promises being made to website owners regarding SEO.  I get lots of spam emails myself , where some SEO company based out of India is promising to make me &#8220;number 1 in the search engines!&#8221;  So let me address this a little bit, put it into perspective. [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Which Test Won?</title>
		<link>http://website-help-blog.com/2011/05/which-test-won/</link>
		<comments>http://website-help-blog.com/2011/05/which-test-won/#comments</comments>
		<pubDate>Wed, 18 May 2011 14:54:50 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=125</guid>
		<description><![CDATA[I do a lot of testing of webpages &#8211; pitting two versions of a page against each other in the attempt at raising its conversion rate (CR).  The idea is to find the winner, and then do the test again having a newer version of the page to increase the CR even more. blog routing [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Directory List</title>
		<link>http://website-help-blog.com/2010/06/directory-list/</link>
		<comments>http://website-help-blog.com/2010/06/directory-list/#comments</comments>
		<pubDate>Sun, 06 Jun 2010 17:10:41 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=121</guid>
		<description><![CDATA[When creating a new website, the next important step is for you to get the word out that the website exists &#8211; to market the thing.  And for SEO purposes you need to get yourself some inbound links to your website (links coming from other websites back to yours).  So one of the basic SEO [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Do you have a successful website?</title>
		<link>http://website-help-blog.com/2009/08/do-you-have-a-successful-website/</link>
		<comments>http://website-help-blog.com/2009/08/do-you-have-a-successful-website/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 21:10:37 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=113</guid>
		<description><![CDATA[One of the things I seem to do a lot is figuring out how to make a particular website more successful &#8211; which first begs the question of how do you define success?  Then more importantly is the question of what you do to get things turned around.  There are tons of helpful articles online [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Increasing Conversion Rates</title>
		<link>http://website-help-blog.com/2009/07/increasing-conversion-rates/</link>
		<comments>http://website-help-blog.com/2009/07/increasing-conversion-rates/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 16:07:43 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/?p=97</guid>
		<description><![CDATA[As I always say, it is much easier to increase your website conversion rates, than to get more traffic to your site. So I get asked how to best go about it &#8211; how do you increase your CR? First thing is that you need to know what your current CR is &#8211; duh. I [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adding &#8220;Live Chat&#8221; to Your Site</title>
		<link>http://website-help-blog.com/2009/06/adding-live-chat-to-your-site/</link>
		<comments>http://website-help-blog.com/2009/06/adding-live-chat-to-your-site/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 17:49:17 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://website-help-blog.com/blog/?p=70</guid>
		<description><![CDATA[One option available to any website owner is placing &#8216;live chat&#8217; on their website. I have it on some of my websites, and there are pros and cons to having it: Pros: It is inexpensive to place on the site &#8211; some nice chat software is available for about $20 / month. Very easy to [...]]]></description>
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		<slash:comments>1</slash:comments>
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